Friday, July 25, 2008

Coca Cola Body


I never saw another country where Coca Cola advertising is so popular! Not only that there is no birthday or meeting without a cold coke but also the big red advertisements everywhere. Especially the "tindahan/tinda'an" (small stores) like painting their wooden cottages red with the Coca Cola letters all over it. The brand can be lucky because red is seen as a "happy" color here in the Philippines. Not only jeepneys but even street signs are sponsored by Coca Cola!


Somehow the whole Coca Cola phenomenon roots so deep in the society that the picture of a Coca Cola bottle stimulates further imagination (at least for men)! But how can women and Coca Cola bottles be combined? 
It's just a very superficial feature... the shape!
Hence a perfectly female body shape (or measures like 60/90/60) would be called "Coca Cola Body"! You can also say "Coca Cola body in can" that means the person is fat. 


These women, working on one of the floating boats in Bohol, wearing a traditional Filipino dress and a Coca Cola pinafore above it. Their bodies are also labelled "Coca Cola". Do you think it's meant to be a flattering? 



1 comment:

Unknown said...

Hehe, first of all: this is again a nice story! Nevertheless I feel like I have to add that as a men I'm not sooo into women with a 60-90-60 measure *g

Sorry for being a smart ass. I know it's just a typo… a good one after all!